Carta vs Substack
A detailed comparison of Carta and Substack in 2026. Compare pricing plans, features, and find out which finance service is right for you.
Carta
Equity management platform for companies and investors
Carta is a financial and accounting service that provides equity management platform for companies and investors. Founded in 2012 and headquartered in San Francisco, California, Carta offers 3 pricing plans. It offers a free tier as well as paid plans starting from $999/month. Key features include Cap table management, 409A valuations, Equity plans, Fund admin. Carta is a popular choice for users looking for quality finance subscriptions.
Substack
Platform for independent newsletter writers
Substack is a news and media service that provides platform for independent newsletter writers. Founded in 2017 and headquartered in San Francisco, California, Substack offers 2 pricing plans. It offers a free tier as well as paid plans starting from $undefined/month. Key features include Newsletter platform, Podcasts, Chat, Notes. Substack is a popular choice for users looking for quality news subscriptions.
Feature Comparison
Side-by-side comparison of features and capabilities
| Feature | Carta | Substack |
|---|---|---|
| Starting Price | Free | Free |
| Plans Available | 3 | 2 |
| Year Founded | 2012 | 2017 |
| Headquarters | San Francisco, California | San Francisco, California |
| Cap table management | ||
| 409A valuations | ||
| Equity plans | ||
| Fund admin | ||
| Investor portal | ||
| Newsletter platform | ||
| Podcasts | ||
| Chat | ||
| Notes | ||
| Community | ||
| Monetization |
Pricing Comparison
Compare all available plans and pricing tiers
Carta Pricing
Substack Pricing
Frequently Asked Questions
Is Carta or Substack better in 2026?
Both Carta and Substack are excellent finance services. Carta offers Cap table management and 409A valuations, while Substack features Newsletter platform and Podcasts. The best choice depends on your specific needs and budget.
How much does Carta cost compared to Substack?
Carta starts at $999/month, while Substack starts at $Free/month. Both offer multiple pricing tiers to fit different budgets.
Can I track both Carta and Substack subscriptions?
Yes! TrackMySubscriptions lets you track all your subscriptions in one place, including Carta and Substack. Get renewal alerts, spending analytics, and never miss a payment — 100% free.
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Track Both Services in One Dashboard
Whether you choose Carta, Substack, or both — track all your subscriptions in one place with smart alerts and analytics.